Beatty Development Marketing Suite

Additional Info

Award Winner : WillScot Mobile Mini

Architectural Excellence : Beatty needed a marketing “trailer” to pre-lease apartments in the new Excelon high rise in Baltimore’s Harbor East neighborhood. They needed something quick and inexpensive yet wanted an office with an atmosphere to match the upscale apartments it represented. Williams Scotsman compared the cost of a typical sales office trailer to that of the panelized AS Flex™ product. Although the AS Flex would cost a little more it was flexible, required only a small footprint on a busy parking lot, and its aesthetics complemented the product Beatty was selling. Williams Scotsman was able to customize the unit with full glass panels, ADA restroom, ADA ramp and custom exterior signage.

Cost Energy Effectiveness : The speed of the installation enabled the customer to “kick start” their marketing efforts within days of delivery. The AS Flex unit for Beatty was built and delivered on site in two weeks then craned into position.

Installer Firm Name : Williams Scotsman

Occupied Date : 2/12/2016

Owner Firm Name : Beatty

Production Start Date : 1/29/2016

Project Location City : Baltimore

Project Location State Name : MD

Technical Innovation : Williams Scotsman’s AS Flex product is built from a set of interchangeable panels that can create a number of basic layouts from which the customer can choose from. This flexibility allows the customer to choose where and how many windows they would like as well as where the entrance is placed. Because it has a compact footprint – a single unit is 8’ x 20’ – and can be stacked up to three stories high - the AS Flex is an effective solution particularly for projects within metropolitan areas where space and access is challenging. This product was a perfect fit for Beatty's situation.

Total Square Feet : 3072